HASSELL TRIAL COUNSEL
Corporate Identity, Branding, Graphic Design
Rebranding and advertising campaign for Hassell Trial Counsel, a Toronto-based trial advocacy for lawyers & law firms.
With "Fair Trial For Everyone" as our big idea, we have developed a new, differentiated identity for Hassell with the aesthetic of the 50s and 60s halftone animation to portray the lawyers at the firm as bad ass action heroes.
CW: Chris Winkler